Website Redesign Case Study
Your bounce rate indicates how quickly people leave your website. Google uses bounce rate as a factor for rankings in search engines. When a website has a lower bounce rate, it can rank higher in searches.
Designing a good user experience allows potential clients to explore and spend more time onsite, creating opportunity for conversion, and reducing your bounce rate in the process.
After this website redesign, the bounce rate for organic traffic fell from 62.28% to 32.35% within 1 month, which translates to more people spending longer periods of time onsite.
What We Did
Updated website layout and structure
Optimized copy and menu hierarchy for SEO
Fixed mobile-specific bugs within navigation
Added clear pricing and contact information
Our Web Design Process
Initial Meeting
45 Minutes
Discuss questions, web design process, pricing options, and next steps.
Mood Board Creation
Within 1 Week of Contract Signing
Mood board delivered to ensure visual alignment before website development.
Website Design
Within Two Weeks of Mood Board Approval
Web design to develop previously discussed pages and features.
Final Walkthrough
Last Week of Website Design
QA, testing, call to walk through website and WordPress CMS training.
“I highly recommend Alexa with Blüm Agency to help with boosting your company’s digital marketing presence. Alexa edited my keywords on blogs, updated my website, and it made it easier for clients to contact me directly via a button on my website. The technical features she added to my website helped to boost my rank online and in search engine results.
Jayma Jamieson
OUR PACKAGES
Website Design Packages
Full Launch Package
A-La-Carte Website Design
Website Design & Development
Website Design & Development
Website Design & Development
Mood Board Creation
Mood Board Creation
Mood Board Creation
Search Engine Optimization
Search Engine Optimization
Search Engine Optimization
Domain Setup, Theme Purchase & Installation
Domain Setup, Theme Purchase & Installation
Domain Setup, Theme Purchase & Installation
Pre-Launch Testing & QA
Pre-Launch Testing & QA
Pre-Launch Testing & QA
1:1 CMS Training & Guide
1:1 CMS Training & Guide
1:1 CMS Training & Guide
Custom Branding (Logo, Fonts & Color Scheme)
Custom Branding (Logo, Fonts & Color Scheme)
Custom Branding (Logo, Fonts & Color Scheme)
Keyword & Competitor Research
Keyword & Competitor Research
Keyword & Competitor Research
Marketing Strategy Session
Marketing Strategy Session
Marketing Strategy Session
Launch Strategy & Support
Launch Strategy & Support
Launch Strategy & Support
Payment Plans Available
Payment Plans Available
Payment Plans Available
One Month Delivery*
One Month Delivery*
One Month Delivery*
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